How to Create Company Values That Resonate and Matter

How to Create Company Values That Resonate and Matter

by Lolly Daskal

In today’s rapidly evolving business the significance of well-defined and meaningful company values cannot be overstated. Research consistently highlights their impact on organizational success and employee engagement. According to a study conducted by Deloitte, organizations with clearly defined values that are well-communicated to employees are more likely to achieve high levels of employee engagement. Furthermore, a report by Great Place to Work found that companies with strong, values-driven cultures tend to outperform their peers in terms of financial performance, innovation, and employee satisfaction.

As an executive leadership coach, I advise my clients on leveraging these insights to create values that not only resonate but also drive positive outcomes for both their teams and their organizations as a whole.

With this understanding as a foundation, let’s explore the process of crafting meaningful company values that transcend mere rhetoric and become guiding principles for your organization.

Keep reading this article on Lolly Daskal.

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